Case study · 2024
How Mitolux scaled to 3,500+ orders/month with US-based fulfillment
A LatAm wellness brand needed a US base to capture North American demand without rebuilding their supply chain. We were that base.
3,500+ORDERS/MO
Why a US base
Customs, duties, last-mile speed — three reasons LatAm brands stall when they try to scale DTC into the US from abroad. Mitolux had a great product and 60K monthly visitors who couldn't buy because shipping was 14 days and $32.
The setup
Inventory landed at our Miami warehouse via consolidated ocean freight monthly. From there: 2-day shipping to anywhere in the continental US at $7.20/order, branded packaging, returns processed locally. Mitolux's effective CAC dropped 31% in the first quarter.